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Web Design & Development
Website Design & Development Engineered End to End
Every website we deliver runs through the same disciplined process โ planning, information architecture, design, development, QA, and production deployment. No shortcuts, no template dumps.
Eight live websites for clients in New Zealand and Bangladesh โ built, deployed and maintained by our team, with worldwide delivery.
Plan โ Architecture โ Design โ Build โ Deploy
A six-phase delivery system we follow on every single project. You know what phase we are in, what is being produced, and what you will receive at the end of it.
01Phase 1
Discovery & Project Planning
Before a single pixel is drawn we define what the site has to achieve. Business goals, target customers, competitor benchmarking, keyword research and a written scope document โ so nothing is guessed later.
You Receive
Requirement & scope document
Competitor benchmark report
Keyword & content plan
Timeline with milestones
02Phase 2
Information Architecture
We map the entire site before building it: page hierarchy, URL structure, navigation logic, content model and the technology decision โ Next.js for performance-critical builds, WordPress where the client needs day-to-day content control.
You Receive
Sitemap & URL structure
Wireframes for key templates
Content model & data schema
Technology stack decision
03Phase 3
UI / UX Design
A reusable design system comes first โ type scale, colour tokens, spacing, components โ then the page designs. Every layout is designed mobile-first, because most New Zealand service-business traffic arrives on a phone.
You Receive
Design system & component library
Desktop + mobile page designs
Brand-aligned visual identity
Accessibility contrast pass
04Phase 4
Development
Clean, typed, component-driven code. Next.js App Router with TypeScript and Tailwind, or a custom WordPress theme where a CMS is the right call โ plus forms, integrations and the full technical SEO layer built in from day one.
You Receive
Responsive component build
CMS / content integration
Forms, email & API integrations
Schema, meta & sitemap layer
05Phase 5
QA & Optimisation
Nothing ships untested. Cross-browser and real-device checks, Core Web Vitals tuning, broken-link and redirect audits, security hardening, and a full pre-launch SEO checklist signed off item by item.
You Receive
Cross-browser & device QA
Core Web Vitals optimisation
Security & SSL hardening
Pre-launch SEO checklist
06Phase 6
Production Deployment & Handover
Launch is a controlled process: DNS and SSL, CDN configuration, analytics and Search Console connected, sitemap submitted, then a documented handover โ and ongoing maintenance if you want us to keep looking after it.
You Receive
DNS, SSL & CDN configuration
GA4 + Search Console setup
Documentation & client training
Ongoing maintenance & support
Our Work
Websites We Designed & Built
Every project below is live in production. Open any of them โ the speed, the structure and the mobile experience are all part of what we deliver.
Design, engineering, performance, SEO and maintenance โ from one accountable team.
๐จ
Web Design
Custom, brand-led design โ never a recycled template. Designed mobile-first and built around how your customers actually decide.
Custom UI/UX design system
Mobile-first responsive layouts
Brand identity & visual direction
Conversion-focused page structure
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Web Development
Production-grade front-end and back-end engineering with Next.js and TypeScript โ or WordPress when a content team needs full control.
Next.js App Router + TypeScript
Custom WordPress themes & CMS
Component-driven, maintainable code
REST / API & third-party integrations
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eCommerce & Booking
Online stores, quote systems and booking funnels built for the New Zealand market, with local payments and GST handled correctly.
Stripe NZ checkout with 15% GST
Quote request & booking funnels
Product catalogue & inventory
Order and customer management
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Performance Engineering
Speed is a ranking factor and a conversion factor. Every build is tuned against Core Web Vitals before it goes live and monitored after.
LCP, CLS & INP optimisation
Image, font & bundle optimisation
CDN and edge caching setup
Ongoing performance monitoring
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SEO-Ready Foundation
The technical SEO layer is built into the site, not bolted on afterwards โ so your pages can rank from the day they are indexed.
Semantic HTML & heading hierarchy
JSON-LD structured data
XML sitemap, robots & canonicals
Open Graph & social preview cards
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Security & Maintenance
A website is not finished at launch. We keep it patched, backed up, monitored and online โ so a broken site never costs you enquiries.
SSL, firewall & hardening
Automated backups & restore
Uptime monitoring & alerts
Content updates & support plans
100%
Mobile-First Responsive
CWV
Core Web Vitals Tuned
SSL
Secure by Default
SEO
Structured Data Built In
Better Together
A Beautiful Website That Nobody Finds Is Just Art
We build every site on an SEO-ready foundation โ but ranking takes ongoing work. That is why most of our web clients continue with us as a dedicated long-term AI SEO partner once their site is live.
A focused service-business website typically takes 3โ5 weeks from kickoff to launch. Larger multi-service or B2B corporate sites run 6โ10 weeks. The timeline is agreed in Phase 1 with milestone dates, and you see progress at the end of every phase โ no silent months.
Both, and we recommend based on your needs rather than our convenience. Next.js gives the best speed, security and SEO foundation, which is why most of our builds use it. WordPress is the right call when your team needs to edit content daily without a developer โ deckingexpert.co.nz is a WordPress and Elementor build for exactly that reason.
Yes, if you want to. WordPress builds hand over full CMS control with training. Next.js builds can include a headless CMS for the sections you want to manage. Many clients prefer us to handle updates under a maintenance plan โ that option stays open either way.
We can. Content strategy, AI-assisted and human-edited copywriting, and image sourcing or optimisation are all part of what we offer. If you already have brand photography and copy, we will design around it.
You get documentation and a handover walkthrough, plus a support window for any post-launch fixes. After that you can take the site over completely, or stay on a maintenance plan covering updates, backups, monitoring and content changes.
Yes. We can host the site on our NVMe SSD infrastructure with SSL, CDN, daily backups and an AI security layer, and manage DNS and domain configuration for you. If you would rather stay on your own hosting, we deploy there instead.
Absolutely. We audit what you have, keep what already performs โ rankings, URLs, content that earns traffic โ and rebuild the rest. Redirect mapping is planned before launch so you do not lose the search visibility you have already built.
Let's Build Your Website Properly
Tell us about your business and we'll come back with a scoped plan, a timeline, and a fixed quote โ before you commit to anything.